Impact of Sensory Branding and Brand Awareness on Consumer Buying Behavior. The Asian Bulletin of Big Data Management , [S. l.], v. 4, n. 4, p. 90–113, 2024. DOI: 10.62019/vsk6m466. Disponível em: https://abbdm.com/index.php/Journal/article/view/312. Acesso em: 21 jun. 2025.