Leveraging Technology Characteristics to Enhance Firm Customer Response Capability. The Asian Bulletin of Big Data Management , [S. l.], v. 5, n. 3, p. 113–125, 2025. DOI: 10.62019/yhnv1z35. Disponível em: https://abbdm.com/index.php/Journal/article/view/366. Acesso em: 25 may. 2026.