Examining the mediating role of market performance in the relationship between the big data analytical capability and firm performance. The Asian Bulletin of Big Data Management , [S. l.], v. 2, n. 1, p. 49–62, 2021. DOI: 10.62019/abbdm.v2i1.24. Disponível em: https://abbdm.com/index.php/Journal/article/view/24. Acesso em: 25 may. 2026.