About the Journal

Recognization by HEC's Journals Recognition System (HJRS)

The Asian Bulletin of Big Data Management (ABBDM) is a peer-reviewed journal recognized by the Higher Education Commission of Pakistan in Y category .

The Asian Bulletin of Big Data Management (ABBDM) is a peer-reviewed journal for research in social science and related disciplines.  The Journal seeks to include empirical, conceptual, and methodological articles across the full range of green management in Asian countries. The ABBDM provides a forum for academics and practitioners to share the latest developments and advances in the knowledge and practice of global business dimensions. It publishes scholarly articles of an interdisciplinary nature with contemporary global relevance. It also aims to foster the exchange of ideas on a range of important international issues and, in doing so, provide a stimulus for further research and the development of global perspectives. To this end, our objective is to attract quality scholarship that can practically benefit corporations and other institutions in their overall development as well as society at large. We encourage contributions from around the globe, with a special emphasis on emerging economies. 

The Asian Bulletin of Big Data Management (ABBDM) © 2021 by ASIAN ACADEMY OF BUSINESS AND SOCIAL SCIENCE RESEARCH is licensed under Attribution 4.0 International 

Current Issue

Vol. 5 No. 4 (2025): The Asian Bulletin of Big Data Management
Published: 2025-10-08

Business Analytics

  • From Anthropomorphism to Brand Love: A Study on S-O-R Framework Perspective in E-Retailing

    Asma Rafique, Muhammad Amir Rashid, Syed Muhammad Irfan
    1-17
    DOI: https://doi.org/10.62019/02n4xc56

  • Legitimacy Types, Platform Reputation, and Public Engagement:A Mediated Analysis of Cryptocurrency Markets

    Asghar Ali Arshad, Syed Faiq Niaz, Afifa Jamil, Ibrar Haider, Sarmad Saeed
    18-36
    DOI: https://doi.org/10.62019/ypg5k634

  • Fintech Adoption in Pakistan’s Banking Sector: The Nexus of Trust, Perceived Security, Social Influence and Financial Inclusion

    Muhammad Rehan Khan , Muhammad Imran, Amna Tariq, Asghar Ali Arshad, Saalma Khalid
    37-52
    DOI: https://doi.org/10.62019/tdvbt207

  • Unlocking Brand Loyalty In Islamic Banking: The Impact Of Quality, Emotion, And Financial Perception Via Brand Image

    Asghar Ali Arshad , Hafiz Muhammad Awais Raza, Sameer Mujahid Butt, Muhammad Rehan Khan , Syed Muzahir Ali Zaidi
    53-74
    DOI: https://doi.org/10.62019/sdmgs079

  • The Importance of Enhancing Technology in Accounting and Finance

    Asghar Ali Arshad, Faiza Aziz, Zarmeena Imran, Ayesha Fazal, Muhammad Faisal Gulzar
    75-91
    DOI: https://doi.org/10.62019/xm17yg75

  • Impact-Based Forecasting of Pre- and Post-COVID-19 GDP Conditions in Pakistan: A Comparative Analysis

    Muhammad Zohaib, Imtiaz Husain, Muhammad Adnan Khursheed
    92-104
    DOI: https://doi.org/10.62019/przf4m53

  • A nexus between customer citizenship behavior, green purchasing, and green brand image: insights from Pakistan’s apparel sector

    Amen Fiaz, Syed Zeeshan Haider, Fatima Tu Zuhra
    105-117
    DOI: https://doi.org/10.62019/g752t913

  • Green Banking Activities and Corporate Reputation of Banks: A Moderating Role of Bank Environmental Performance

    Saeed Ahmad Sabir
    118-128
    DOI: https://doi.org/10.62019/8kym7519

  • Tax Evasion Hinders the Progress of Economy of Pakistan

    Mohsin Khan, Danish Bashir, Nadeem Rind
    129-155
    DOI: https://doi.org/10.62019/rmtra318

  • The Role of Leadership Styles in Enhancing Workforce Performance: An Empirical Study on Lesco

    Saba Qasim
    156-175
    DOI: https://doi.org/10.62019/rr0x6e23

Data science

  • Influential Nodes Detection in Ethereum Blockchain Network Using Machine Learning

    Nazia Azim, Khair Ul Burria, Muhammad Zain Asghar, Zeeshan Raza, Mehran Ali, Muhammad Saeed
    1-13
    DOI: https://doi.org/10.62019/dm0hkj34

  • Role of Big Data Analytics Capabilities on Green Supply Chain Performance in Pakistan

    Minhaj Ikram, Ali Ismail
    14-31
    DOI: https://doi.org/10.62019/1y0ef318

  • Real-time Bubble Sheet Detection and Evaluation Using Object Recognition

    Nimra Razzaq, Infal Farooq, Khadija Noor, Sadia Abdullah, Rana Hassan Ajmal , Ali Murtaza
    32-42
    DOI: https://doi.org/10.62019/aqhpxx47

  • Seed Quality Detection Using Deep Learning Though RGB Camera

    Tehreem Fatima, Maleeha Saqlain, Sonia Raoof, Farwa Raoof, Nimra Razzaq, Zartasha Kiran
    43-59
    DOI: https://doi.org/10.62019/0t1qfy54

  • A Spatial Attention GAN (SPA-GAN) Model for Robust Cloud Removal in Multispectral Imagery

    sadia Abdullah , Saif Ur Rehman, Hina Akbar , Madnia Tariq, Rimla Anwar , Nida Fatima
    60-75
    DOI: https://doi.org/10.62019/k31gaa25

  • The Convergence of AI and Cybersecurity: Opportunities for Resilience in the Digital Era

    Asma Javaid, Shamsa Mansab, Fuhmida Suduf, Ishrak Alim, Jawaid Iqbal
    76-90
    DOI: https://doi.org/10.62019/qyepqv31

  • Image Processing Methods: A Systematic Literature Review of Classical and Modern Approaches

    Ayesha Bano, Muqaddas Salamat
    91-123
    DOI: https://doi.org/10.62019/s6z7we84

  • Real-Time Financial Fraud Detection: An Intelligent Data-Driven Framework Integrating Machine Learning, Stream Processing, and Big Data Analytics for High-Velocity Transaction Monitoring

    Farah Arzu, Muhammad Khurram Zahur Bajwa , Obaidullah, Abdul Waheed, Farooq Alam, Muhammad Ali, Ajab Khan
    124-154
    DOI: https://doi.org/10.62019/f3c0g313

  • Artificial Intelligence Assisted Autonomous Unmanned Aerial Vehicles (UAVs) and Aerial drones based on Machine Vision for Enhancing Remote Sensing of Precision crop Health Monitoring

    Hamad Ullah Niaz, Qais Bin Qadeer, Humera Niaz , Hanan Mansib, Muhammad Awais, Hamayun Khan
    155-177
    DOI: https://doi.org/10.62019/nk2jjk42

  • Lexical Bundles in Narrative Texts of Intermediate English Textbook 1: A Corpus-Based Analysis of Formulaic Languages in Relation to CEFR Levels

    Azhar Munir Bhatti, Prof. Dr. Ahsan Bashir
    178-189
    DOI: https://doi.org/10.62019/pwrmbj67

  • A Big Data–Driven Optimization Framework for Enterprise Financial Management: Enhancing Predictive Decision-Making, Risk Control, and Computational Efficiency

    Nazia Noor , Farah Arzu , Dr Shah E Yar Qadeem, Muhammad Essa Siddique, Alamgir Safi, Aleena Qamer
    190-217
    DOI: https://doi.org/10.62019/cy2a1t78

  • Image Noise Reduction Techniques Using Machine Learning

    Muhammad Uzair Baig, Muhammad Afzal Raja, Tanveer Ahmad, Nazia Azim, Asad Riaz
    218-230
    DOI: https://doi.org/10.62019/m5jj7c95

  • An Efficient Big Data Security and Privacy in Healthcare for Enhancing Remote Sensing and Monitoring: A Technological Perspective based on ACL for Preserving Big Data Analytics in Cloud

    Irfan Farooq, Umair Ghafoor, Sania Umer, Arshad Ali, Abdul Karim Shahid, Hamayun Khan
    231-258
    DOI: https://doi.org/10.62019/vdpf0821

  • An Enhanced Textual Review Classification and Sentiment Analysis Approach based on Machine Learning: A Comprehensive Analysis for Text Categorization Approaches

    Ali Ahmed, Nasar Ahmed, Umair Ghafoor, Syed Muhammad Rizwan , Rizwan Qureshi , Hamayun Khan , Muhammad Zunnurain Hussain
    259-291
    DOI: https://doi.org/10.62019/x6sz1d43

  • An Exploration of User-level Privacy-Preserving Federated Learning Technique: A Machine Learning Perspective on Classification, Threat Mitigations, and Exploring Federated Learning and Beyond

    Ammar Ahmed, Syed Muhammad Rizwan, Fasiha Ikram, Nasar Ahmed , Hamayun Khan , Muhammad Muhammad Zulkifl Hasan
    292-318
    DOI: https://doi.org/10.62019/5n05ms49
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